Marte Guide
How to optimise SEO on your Marte web pages?
Here are some tips to improve your search ranking and the metrics of your site built with Marte.
#SEO
How to choose a good web page title?
The page title appears in Google results and in the browser tab title. It should be useful and concise!
Here are some guidelines:
1. It should be under 65 characters, as that is the maximum shown in search results.
2. It should be unique. Each page on your site should have a different title.
3. Keep it concise and descriptive.
4. Don't repeat keywords; it's not necessary.
5. Don't repeat your site name; it's not necessary.
It can help to choose a title that clearly answers the visitor's need, for example:
* How to choose a good web page title?
* Guide to choosing a good web page title.
Read more in Google: Influence title links in search results.
#SEO
And how to write a good meta description?
The meta description is the text that appears below the title in search results, or when sharing the link on some social networks.
It barely affects SEO. You don't need to fill this meta description with keywords. Better to use text that will spark users' curiosity and make them want to visit the page.
The only rule is that it should be between 70 and 155 characters.
#SEO
How to master the H1 to boost your page on Google?
The H1 text should fully identify the page, and you will often see drastic changes in your Google position just by choosing a good H1.
Find out how to choose which text is the H1 with the dedicated guide:
See guide: Customise the H1
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