The Future of Positioning: Concrete Techniques for GEO
Miguel Camacho · 2025-11-26
Visibility is no longer just about ranking on Google, but about your brand being cited as a trusted source by AIs like ChatGPT. This is what we call GEO (Generative Engine Optimization). Implementing GEO requires specific techniques, such as designing content that an AI can summarise quickly and using structured markup to declare who you are. With Marte, your site is technically optimised to be a reference source and lead the future of digital positioning.
